ROOFING LEAD GENERATION & MARKETING
Get More Roofing Leads.
Win More of the Jobs You Want.
LeadStead builds and manages campaigns that bring homeowners and property owners directly to your roofing business. You get exclusive inquiries for the services and areas you want to grow.
- Leads generated for your company through Google Ads, Meta Ads, SEO and more.
- Target roof replacements, repairs or commercial projects.
- Ads, landing pages and lead tracking managed for you.
Backed by a 30-day performance guarantee. We agree on a measurable campaign target before launch. If we miss it, we refund your first month’s management fee.
Let’s Get Your Roofing
Business More Opportunities.
Tell us about your company. We’ll review your market and discuss a plan for the roofing work you want.
Thanks. You’re all set.
Your inquiry has been received. The LeadStead team will review your details and get in touch.
For established roofing companies ready to grow.
CLIENT RESULTS
See What We’ve Helped Clients Achieve.
Examples from our work with commercial paving and cleaning companies. Explore the results and the campaigns behind them.
PAVING Company | Toronto Paving Company
5–7 qualified leads per month
From an average of five leads per year to five to seven qualified inquiries per month. LeadStead redesigned the website, launched paid campaigns and improved search visibility.
CLEANING Company | Target Cleaning Services
2–3 leads per day
From two to three leads per month to two to three per day. A website rebuild, Google Ads, Bing Ads and local SEO helped the company generate more commercial cleaning inquiries.
A CAMPAIGN BUILT FOR YOU
Roofing Lead Generation
Built Around Your Business.
You need a way to reach customers beyond referrals. Our roofing marketing service connects your advertising, landing pages and tracking so the right prospects have a clear path to your team.
01
Your company gets the inquiry.
Your campaign promotes your roofing business. Calls and forms go directly to your team, and LeadStead does not resell those inquiries to competing roofers.
02
Your priorities shape the campaign.
Want more replacements? Commercial roofs? Repair calls in specific areas? We build around the work you want and the capacity your team has available.
03
You can see what is working.
We track the calls and forms your ads generate, review lead quality, and improve the campaign around relevant roofing opportunities.
Built around the roofing work you want: residential replacements · repairs & leaks · commercial & flat roofing · inspections & maintenance
WHAT LEADSTEAD HANDLES
We Run the Campaign.
Your Team Wins the Work.
From the first ad to the inquiry, we manage the pieces that help your roofing business generate new opportunities.
Reach Customers Looking for Roofing Work
Our Google Ads management focuses on the roofing services people are searching for in your area, with Meta Ads where the project type and audience make sense.
- Roofing campaign strategy and ad copy
- Service-area and project targeting
- Ongoing bid and budget management
Give Prospects a Reason to Contact You
Our landing page design presents your roofing services, builds confidence in your company and makes it easy to request an estimate.
- Landing-page copy, design and development
- Your company name, branding and offer
- Mobile forms and conversion improvements
Know Which Inquiries Are Worth Pursuing
Our call and conversion tracking connects inquiries to their campaigns. We review lead quality and use that information to improve the advertising.
- Call and form tracking
- Spam, duplicate and lead-quality review
- Lead routing and performance reporting
Calls and forms are delivered through the agreed phone, email, SMS or CRM setup. Your team handles follow-up, inspections, estimates and closing the work.
LEAD QUALITY COMES FIRST
More Relevant Inquiries.
A Clear Standard for Quality.
We agree on what a qualified roofing lead means for your business before your campaign goes live.
- A genuine prospect seeking a roofing service you provide
- A property inside your approved service area
- Usable contact details so your team can follow up
- A project that meets the criteria agreed before launch
Spam, job seekers, sales pitches, wrong-service inquiries and out-of-area requests are excluded from qualified-lead reporting. Duplicate rules and other exclusions are documented upfront.
30
DAY PERFORMANCE
GUARANTEE
OUR COMMITMENT
A Measurable Target.
Our Management Fee on the Line.
Before launch, we agree on a first-30-day performance benchmark based on your market, roofing services, media budget and lead criteria.
If we miss the agreed benchmark, we refund your first month’s management fee. You know what we are measuring and how success will be assessed before the campaign starts.
The guarantee is subject to the agreed campaign terms and eligibility requirements. It covers the first-month management fee only; advertising spend is not refundable by LeadStead. Eligibility requires the agreed media budget, timely approvals, functioning lead delivery and no material client-driven interruption or change during the first 30 days. It does not guarantee signed jobs or revenue.
BUILT FOR ESTABLISHED ROOFERS
Ready for More Work?
Let’s Look at Your Market.
This works best when your team has the capacity to respond, quote and take on additional roofing projects.
- You know which services and locations you want to grow.
- Your team responds promptly and follows up on estimates.
- You have estimator and crew capacity for additional jobs.
- You are ready to invest consistently in customer acquisition.
Management starts at $1,495/month, with advertising paid separately. View pricing and package details →
YOUR QUESTIONS, ANSWERED
Roofing Lead Generation FAQs
What happens after I submit the form?
We review your website and follow up to understand your target services, locations and capacity. We then assess the market and discuss a suitable campaign approach. If there is a fit, we agree on the scope, budget and performance benchmark before launch.
Are the roofing leads exclusive to my company?
Yes. Inquiries generated by your dedicated campaign are delivered to your business and are not resold by LeadStead. A prospect can still independently contact other roofing contractors.
Do you book appointments or close jobs for us?
Your team contacts prospects, books inspections, prepares estimates and closes jobs. The program described here covers campaign management, lead review and routing. Any additional follow-up or appointment-setting service would need to be agreed separately.
Do we need to replace our website?
Not necessarily. We can use suitable pages on your existing website or create dedicated roofing landing pages with your branding. The aim is a clear, relevant experience for someone responding to your ad.
Can you help with roofing SEO as well?
Yes. SEO and local SEO can be discussed as part of a broader roofing marketing plan. The managed lead generation program on this page focuses on paid advertising, landing pages, tracking and campaign optimization. See our pricing and packages for details.
How many roofing leads will we receive?
That depends on your service area, competition, target projects and advertising budget. We review those factors before agreeing on a campaign benchmark. Qualified leads are opportunities for your team to pursue; lead volume and closed jobs will vary.
Do we own the ad account and control the budget?
Yes. Your company owns the advertising account and pays the platforms directly. You approve the budget, and LeadStead receives the access needed to manage the campaign. There is no additional LeadStead fee for each lead generated.
LET’S TALK ABOUT YOUR NEXT STAGE OF GROWTH
Put More Roofing Opportunities
in Front of Your Team.
Tell us where you work and which roofing jobs you want more of. We’ll review your market and discuss how to help you reach those customers.
Exclusive campaign inquiries. Fully managed advertising. Clear performance targets.